Max Velocity Sugar Free Energy Drink Re-Review

While Max Velocity Sugar Free's can design may be essentially the same as past varieties, I find the silver to work quite well with the drinks logo. The Richter scale-like effect behind it is actually kinda cool looking, if not a bit understated. Plus, the text isn't cluttering like some other Max Velocity's have been. True, the lines "with taurine" and "enhanced with B vitamins" are now a days cliche, but there harmless here. But, like with past flavours, the cheetah is so badly out of place and just all around cheep-looking that it really makes it all too obvious the drink is store brand.

Max Velocity Sugar Free's flavour begins with a tart cross between a chemical taste and vanilla. The tartness works well in the drinks favour in that it conceals much of the unpleasantness given off by the chemical taste, allowing the vanilla to be predominate. The strong tartness is eventually lessened by a sourness that's overt half way into the experience. The tartness is never completely erased, however, but it is consistently paralyzed to the point where it's nothing more than a trace reminder of its past self. The sweetness is fairly restrained; it's never obtrusive but it's clearly evident. And while artificial, the ace K and sucrolase blend doesn't taste it. Overall, Max Velocity Sugar Free's taste reminded me constantly of Loop Sugar Free, almost as if they were formulated by the same company. And though I know because they both use the same base formula(Red Bull Sugar Free) they should mirror each other, it's impressive how close they taste to one another. But, that's the only time I'd use the word "impressive" while describing Max Velocity S/F's flavour.

Each can contains: caffeine(155mg), taurine, inositol, and a variety of B vitamins. This ingredient cocktail is less than impressive and actually fairly weak when compared to most other drinks. I had two or so hours where I felt energized, had slight jitters(surprisingly), and it ended with no crash. All in all, while Max Velocity Sugar Free could potentially impress a newcomer to the whole energy drink thing, there's just not much that even has a possibility of impressing a seasoned energy drinker.